Friday, 23 January 2015

Ford opens new research centre

Ford has this week opened the Research and Innovation Center Palo Alto, growing its global research team

‘At Ford, we view ourselves as both a mobility and an auto company, as we drive innovation in every part of our business,’ said Mark Fields, Ford Motor Company president and CEO. ‘This new research centre shows Ford’s commitment to be part of the Silicon Valley innovation ecosystem – anticipating customers’ wants and needs, especially on connectivity, mobility and autonomous vehicles. We are working to make these new technologies accessible to everyone, not just luxury customers.’

The all-new Research and Innovation Center Palo Alto joins Ford’s global network of research and innovation centres, including its location in Dearborn, Michigan, which focuses on advanced electronics, human-machine interface, materials science, big data and analytics; and Aachen, Germany, which focuses on next-generation powertrain research, driver-assist technologies and active safety systems.

With the new facility, Ford expects to have one of the largest automotive manufacturer research centres in Silicon Valley by the end of the year, with 125 researchers, engineers and scientists. Located in Stanford Research Park, the facility also expands Ford’s physical footprint – with further expansion planned in the near future. Ford opened its first Silicon Valley office in 2012.

‘Future mobility solutions will require fresh ideas and vigorous collaboration between researchers inside Ford and with other technology leaders outside the automotive industry,’ said Raj Nair, Ford group vice president, Global Product Development and chief technical officer. ‘Our Palo Alto research team will build on existing relationships with universities and technology companies, and forge new ones to help us create and apply the appropriate technology working together.’

At the opening event, Ford offered a sneak peek at some of its projects in key areas, including:
• Connectivity
• Mobility
• Autonomous vehicles
• Customer experience
• Big data and analytics

‘Growing the Palo Alto team will strengthen our global research prowess and drive innovation needed to meet the needs of our customers in the future,’ said Ken Washington, vice president, Ford Research and Advanced Engineering. ‘Working together with the Silicon Valley research community will spark the new ideas, products and services that will help Ford once again change the way the world moves.’